Qualcomm announced at CES the introduction of the Hanvon C18, the unfortunately-named eReader that utilizes Mirasol, a type of display technology that offers brighter colors in the sun, a refresh rate fast enough to play video, and longer batter life than e-ink, the industry standard.
The C18 is so far the thinnest eReader coming in at 10mm and the lightest at only 300 grams. Qualcomm's Mirasol technology is so far just around abroad, haivng not made a dent yet with B&N, Amazon, or Borders. However, the company is hoping that once they show the versatility of the technology in reader form that US firms will be interested in straying from e-ink.
My guess is that it will be a while before the big three tinker with the formula that has taken them so far so fast.
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